Source: New Yorker
October 4, 2010
[Malcolm Gladwell joined The New Yorker as a staff writer in 1996. He has written on a wide range of topics, including the science of cool hunting, race and sports, physical genius, the concept of moral hazard and health care, and the difference between puzzles and mysteries.]
At four-thirty in the afternoon on Monday, February 1, 1960, four college students sat down at the lunch counter at the Woolworth’s in downtown Greensboro, North Carolina. They were freshmen at North Carolina